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Our Mission

AnalyzeG helps real people share honest video reviews and helps brands make better decisions through verified, data-driven insights. We believe trust is the foundation of every great product decision — and that trust starts with authentic voices. Our platform keeps the process simple, secure, and fair for everyone involved.

Our Story

AnalyzeG was born from a simple frustration: market research is slow, expensive, and often unreliable. Traditional surveys and focus groups can't capture the raw honesty of someone holding a product in their hands and sharing their real experience.

We built a platform where reviewers record short in-hand video reviews of products they genuinely use, and brands get access to unfiltered, verified consumer insights — powered by analytics that turns raw video into structured intelligence. Today, AnalyzeG is building a growing network of verified reviewers across India, creating a win-win ecosystem where authentic voices are compensated and businesses make smarter decisions — with raw data to verify every insight.

Our Values

Integrity

Every review is verified for authenticity. We never compromise on the truthfulness of the feedback our platform delivers.

Innovation

Advanced analytics transforms raw video reviews into structured, actionable insights that traditional methods can't match.

Fairness

Our dual-stage payout model ensures reviewers are rewarded fairly and transparently for their time and honest feedback.

Transparency

Clear rules, visible analytics, and open communication — both reviewers and brands always know exactly where they stand.

Why Brands Trust AnalyzeG

  • 5-point face-presence verification (face, device, geo, content, timestamp) + human moderation — time-stamped with audit logs
  • Sentiment, keyword themes, and demographic segmentation — deeper than traditional surveys
  • Competitor benchmarking to compare against industry rivals
  • AES-256 at rest, TLS 1.3 in transit, 180-day retention, DPDP 2023 compliant
  • Raw CSV/Excel with video links for independent verification — main-brand purchases include ad licensing for own-product videos

How Reviewer Payout Works

Up to ₹40 advance after 5-point face-presence verification + human moderation. When your review is purchased by a brand, you receive the balance from your 50% share per sale — earn multiple times if multiple brands buy the same review. Payout via UPI or bank within 24 hours of each sale event. See how payouts work.

Leadership Team

AnalyzeG is built by a team of data scientists, engineers, and market researchers dedicated to bringing transparency to consumer insights.

SD

Souvik Dey

Founder & CEO

IIT background • Data & Market Research

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